The site designers knew that a visitor would only be looking for a product in just one of four general categories. That little premise makes the site design so easy to navigate, and you can quickly get to the pages you want from the homepage. The excellent site design also makes shopping a seamless experience; it almost feels like browsing through the site of some big retailer like Circuit City or Best Buy.

Aside from the good design, the content on myCordlessPhones.com makes it so easy for you to shop. Every product has at least one adequately sized image, and many of them even have reviews and comments from actual users. If you’re the kind of person who likes making informed choices, this is a good place to get your next cordless phone.

Unlike many similar retailer sites that would force you to wade through dozens of items you don’t like, the makers of myCordlessPhone.com took the trouble of putting phones into different categories. Whether you’re looking for kid-friendly designs or units that can be easily extended, the site will make quick work of the selection process.

This is how many shoppers would envision retailers’ sites to be. It’s simple, uncluttered and uncomplicated. At the same time, it lets you get to where you want to be in a jiffy. There’s not much in the way of decoration or accoutrements on this site. Fortunately, the site designers know that it’s the products and not the adornments that matter to you.